Several freelance artisans–including creative director Craig Miller, formerly with BBDO, CP+B and Arnold, among other shops–have come together to create a website and video to try and spread some hope during the pandemic crisis.
Sans client, agency and money, these freelancers have managed to launch wepulltogether.com and fashion this video consisting of footage from iconic sports moments to help lift people’s spirits.
Creative/Production Craig Miller, creative director/writer; Matt Denyer, creative director/art director; Carl Corbitt, Anja Duering, creative directors; Dan Aronin, editor. Music Storefront Music Adam Elk Sound Mix Acoustech Music Gopal Swamy
Blink, a provider of affordable smart home security, has launched an advertising campaign which features a light-hearted slice-of-life portrait of Maggie, a busy, cost-conscious mother who values more--more time with her loved ones, and more bang for her buck. The campaign was created by Merman and directed by Eva Michon.
Acting as creative agency and production company, Merman tapped into its deep well of creative talent, including screenwriters and copywriters as well as directors and producers to ideate for the brand. Blink was presented with a half-dozen creative ideas for the campaign. The winning concept was created by Merman’s managing partner Kira Carstensen and in-house creative director, Jack Taylor Cox.
“We loved working with the incredible creative team at Blink,” said Carstensen. “They took our ideas and made them better. I am a huge fan of the product, and now the people who represent it. We hope this is the first of many projects with them--showing consumers how they can get more with Blink.”
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