Chanel’s four-spot campaign directed by Eva Michon for its Chance fragrance includes this one featuring Selah Marley, the daughter of singer Lauryn Hill.
Shot in Venice, Italy, each playful video looks into a different individual muse’s narrative through a circular lens, which mirrors the shape of a bottle of Chance. The campaign plays off these narratives, encouraging consumers to “Choose Your Chance” and enter a world where anything is possible.
The Chanel campaign was created in partnership with production company BRF (B-Reel Films) helmer Michon.