A score by Wojahn Bros. Music provides a fun, happy soundtrack face on this EA game in which characters are ruthless and violent. The contrast makes for an atypical spot directed by Shilo for Draftfcb….
Credits
Agency: DraftFCB | San Francisco Matt Reinhard, creative director; Colin McRae, Tony Vazques, associate creative directors; Dan Watson, sr. broadcast producer. Production Company: Shilo Shilo, director; Jose Gomez, creative director/lead design; Curtis Doss, Eugene Gauran, Ed Laag, Jon Lorenz, 2D animators; Nate Davies, 2D animator/3D designer; 3D modeler/3D animator; Tamir Sapir, Cody Smith, 3D designers; Blake Guest, 3D designer/3D modeler/3D animator/character animator; Cody Smith, 3D modeler; Trentity DeWitt, 3D modeler/3D animator; George Longo, 3D modeler/3D animator; Kiel Figgins, Jorma Auburn, Bren Wilson, character animators; Santino Sladavic, exec producer; Jake Hibler, producer. Editorial: Shilo Curtis Doss, editor. Music: Wojahn Bros. Music Scott Wojahn, Roger Wojahn, composers; Dara Norris, producer. Audio: Wojahn Bros. Music Gabe Sokoloff, mixer.
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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