Johnsonville and Droga5 are making dads’ dreams come true this Father’s Day with “Bratfast In Bed.”
The initiative takes a twist on Father’s Day by encouraging families to wake Dad up with a juicy, sizzling brat, then tweet @Johnsonville or post a picture on Johnsonville’s Facebook wall to ignite a new Father’s Day tradition, using #BratfastInBed. This offbeat surreal video–directed by Ray Tintori of m ss ng p eces–further explains the push to serve “Bratfast in Bed.”
CreditsClient Johnsonville Sausage, LLC Agency Droga5 NY David Droga, creative chairman; Ted Royer, chief creative officer; Scott Bell, group creative director; Ryan Raab, sr. copywriter; Dan Kenneally, sr. art director; SallyAnn Dale, chief creation officer; Ben Davies, head of broadcast production; Jesse Brihn, executive broadcast producer; Verity Bullard, sr. broadcast producer; Rebecca Wilmer, broadcast producer; Jonny Bauer, global chief strategy director; Aaron Wiggan, group strategy director; Candice Chen, Nick Maschmeyer, sr. strategist; Brian Nguyen, communications strategy director. Production M ss ng P eces Ray Tintori, director; Rob Leitzell, DP; Ari Kuschnir, Kate Oppenheim, Brian Latt, exec producers; Dave Saltzman, head of production; Drew Houpt, producer. Editorial M ss ng P eces Sam Zimman, editor; Will Kanellos, assistant editor; Orlaigh Finucane, producer. Post The Mill Aline Sinquin, colorist. Audio One Thousand Birds Calvin Hunting Pia, mixer.
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More