Director Thomas Bryant of Ruffian teamed with Venables Bell & Partners (VB&P) on this Scotch-Brite spot which serves as a meditative portrait of those at work in the wee hours keeping our homes and workplaces clean–and safer, healthier places for us all.
Titled “Twilight,” this piece finds beauty in the dirtiest, overlooked jobs which mean so much to our daily lives.
Credits
Client Scotch-Brite Agency Venables Bell & Partners Will McGuinness, executive creative director; Gus Johnston, creative director; Ryan Hoercher, Nate Gagnon, sr. copywriters; Aisha Hakim, art director; Sasha White, sr. producer. Production Ruffian Thomas Bryant, director; Robert Herman, Sheila Eisenstein, exec producers; Tom Knight, line producer; Zack Spiger, DP; Stella Sonkova, production designer. Production Service Co. Unit Sofa, Prague Editorial Cut+Run Ben McCambridge, editor.
Directed by Frédéric Planchon of Academy Films for agency adam&eveDDB, this spot from Sony Interactive Entertainment for the PlayStation brand shows how much fun life can be when we take play seriously. The film takes you through an ordinary city as it transforms into play. From dustbins turning into basketball hoops and staircases converting into slides, PlayStation shows you that play is everywhere and in everything.
The action spotlights the joy and elation everyone can experience when they welcome PlayStation and a world of play into their lives.
Titled “PS5 | Play Has No Limits,” this film spotlights the joy and elation one can experience when they welcome PlayStation and a world of play into their life.