Steve Miller of RadicalMedia directed this two-spot package for Xfinity out of Goodby Silverstein & Partners, including “Ping Pong” in which a young couple figures out a new way to occupy their dog so they can enjoy a guilt-free date night.
Via Xfinity X1 voice remote, a woman commands the TV to find a ping pong match which keeps her beloved canine busy as she and her beau leave for a night on the town.
Credits
Client Xfinity Agency Goodby Silverstein & Partners Margaret Johnson, chief creative officer; Jon Wolanske, Jens Waernes, creative directors; Stefan Copiz, art director; Matt Bottkol, Chris Ford, copywriters; Tod Puckett, head of production; James Horner, executive producer; Tess Kenner, producer; Todd Porter, music supervisor. Production RadicalMedia Steve Miller, director; Donna Portaro, Gregg Carlesimo, exec producers; Frank Dituri, head of production; Peter Donoghue, DP; Brock Houghton, production designer; Jon Dino, line producer. Editorial HutchCo Technologies Inc. Jim Hutchins, editor; Jane Hutchins, exec producer; Patrick O’Leary, assistant editor. Finish The Mill Leighton Greer, exec producer; Erin Hicke, producer; Pat DeVaney, coordinator; Tim Rudgard, VFX supervisor; Chris Knight, Scott Johnson, compositors; Gavin Wellman, on set supervisor. Color The Mill Gregory Reese, colorist; Thatcher Peterson, exec producer; Diane Valera, color producer. Music Bogas Productions Ed Bogas, composer. Mix/Sound Design One Union Recording Eben Carr, engineer; Lauren Mask, exec producer; Cienna Patmont, producer.
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More