Sallyanne Massimini, a 2018 SHOOT New Directors Showcase alum, directed, wrote, lensed and produced a short titled N.I., billed as the first narrative live-action piece to be shot on RED Digital Cinema’s first phone, the Hydrogen. This ScreenWork entry is a trailer for that short.
N.I. captures a romantic encounter that goes horribly wrong–with a high-tech twist. The short stars Giorgia Whigham (The Punisher, 13 Reasons Why), David Meza (Millenials, In Echo Park) and features an original score by The Angel.
Massimini had access to prototypes with beta firmware before the Hydrogen phones were available to the public in November. Using state-of-the-art tech seemed apropos given that technology is prominent in the short’s storyline.
Credits
Production Palo Pictures, We Make Movies Sallyanne Massimini, writer/director/DP/producer; Thom Rivera, associate producer; Adrien Oniega, camera operator; Patrick Alcerra, 1st assistant camera; Aaron Barnett, 2nd assistant camera; David Groves, B camera operator; Paul Wustrack, location sound mixer; Avery Randolph, boom operator; Raquel Deras, hair & makeup. Editorial Dmitri A. Gueer, editor. Postproduction Zoic Studios Derek Johnson, VFX producer; Vincent Blin, colorist/VFX; An Dang, head of data i/o. Sound Gary Deleone, sound design/re-recording mix. Music Steve Griffen, music supervisor. Original music written, produced, and arranged by The Angel For Devilishly Good Productions, Published by Supa Crucial Music (BMI) “Lovers Land” performed by Margaret Lewis with Grace Tennessee, written by Ernest Walker, courtesy of Fervor Records. Cast Giorgia Whigham, David Meza, Susan Hanfield
The Japanese-based photo-sharing app FamilyAlbum, isn’t yet a household name in the U.S., but it does boast 23 million subscribers. To help break into the U.S., the brand recently teamed up with creative agency Familiar Creatures to launch its first major marketing campaign in the market.
The campaign includes this :30--directed by Jordan Rodericks via SpangTV--which portrays the pressure a new mother faces as family and friends demand photos of her newborn, immediately after birth, reflecting the high expectations for immediate photo-sharing in today’s connected world.
The satirical tone of the video is designed to capture the humor in real-life situations while promoting the user-friendly interface and stress-relief that FamilyAlbum provides along with free, unlimited storage.
The campaign is tailored for busy families who want a straightforward solution to store and share important moments without overwhelming social media feeds or worrying about privacy.
[video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2025/01/28140708/Family-Album.mp4"][/video] Read More
