Natalie Rae of Sanctuary directed this spot for Zillow in which a Dad struggles to find a home that excites his young son. But a certain feature proves to be a winner, helping the lad to connect with someone special.
Titled “Stars,” this spot is part of Zillow’s “Finding Home” campaign conceived by Deutsch.
CreditsClient Zillow Agency Deutsch Pete Favat, chief creative officer, North America; Karen Costello, Bob Cianfrone, executive creative directors; Janet Higdon, Yelan Tong, Lesley Coleman, creative directors; Jamie Kiersted, sr. art director; Vic Palumbo, director of integrated production; Dan Kaplan, executive integrated producer; Lauren May, sr. integrated producer. Production Sanctuary Natalie Rae, director; Preston Lee, owner/exec producer; Adam Litt, head of production; Alexandra Lisee, line producer. Editorial Cut+Run Steve Gandolfi, editor; Luc Giddens, assistant editor; Michelle Eskin, managing partner; Amburr Farls, exec producer; Annabelle Dunbar-Whittaker, producer. Audio Post Eleven Sound Jeff Payne, mixer; Jordan Meltzer, assistant mixer; Melissa Elston, exec producer; Maddee Bonniot, producer
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More