In this TV spot from agency Barton F. Graf, skateboarders learn about the raddest Little Caesars lunch combo deal from the coolest office guy in the skatepark.
Harold Einstein of Dummy Films directed the :30, which is titled “Skatepark.”
Credits
Client Little Caesars Agency Barton F. Graf, NY Gerry Graf, founder, chief creative officer; Joey Ianno, Chris Stephens, creative directors; David Cardinali, head of integrated production; Cameraon Farrell, executive producer. Production Dummy Films, NY Harold Einstein, director; Eric Liney, exec producer; Jay Feather, DP. Editorial Arcade Dave Anderson, editor; Sila Soyer, exec producer/partner; Gavin Carroll, sr. post producer; Joe Petruccio, assistant editor. Finishing/VFX The Mill Anastasia von Rahl, exec producer; Alex Bader, producer; Jasmine Singh, production coordinator; John Shirley, VFX supervisor, 2D lead; Tara Demarco, Dylan Streiff, Tom Van Dop, 2D artists; Greg Reese, colorist; Thatcher Peterson, color exec producer; Diane Valera, color producer. Audio Post Heard City Evan Mangiamele, mix engineer.
ServicePlan, Director Niclas Larsson Take Us On A Far-flung Journey For Lufthansa
Lead agency Serviceplan’s new cross-media campaign for Lufthansa, “All it Takes is a Yes,” includes this short film which follows a protagonist who is magically transported from her daily office life to dream destinations with just a simple tap on the Lufthansa app. We accompany her on a wonderful journey, discovering inspiring local experiences along the way. We see her at a dumpling shop in Shanghai, swimming in the turquoise waters near Rio de Janeiro, grabbing a sandwich at a New York deli, exploring the bustling streets of Mumbai, dancing at a wedding party in Rome and marvelling at the desert in South Africa. Along the way she connects with a character who’s seemingly following her. Inspired by magical realism, director Niclas Larsson via production house Iconoclast has crafted a stunning visual journey that perfectly blends reality and dream. The campaign was developed and implemented by an international Serviceplan team under the creative lead of Serviceplan Germany chief creative officer Till Diestel, and global executive creative directors Erick Barrios Hernández and Wolfgang Warzilek. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2025/01/22164533/All-it-takes-is-a-Yes.-Lufthansa.mp4"][/video] Read More
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