This spot for Walgreens, created via Team WPP, directed by Dante Ariola of MJZ, and edited by Union NY’s Andrea MacArthur and Amanda Perry, offers a delightful dive into the DNA pool. The voiceover asks you to consider the “Incredible Odds” that you would turn out exactly as you have–from that smile, that sneeze and those adorable quirks…to your specific health needs.
That’s why Walgreens packed 100+ years of know-how into MyWalgreens, to offer “a whole different way to wellness.”
The “Incredible Odds” spot is part of Walgreens’ “For the One and Only You” campaign.
CreditsClient Walgreens Agency Team WPP Mel Routhier, chief creative officer; Mike Ackerman, group creative director; Kurt Riemersma, creative director/art director; Matt Ben-Zeev, creative director/copywriter; Amy Turner, executive producer. Production Company MJZ Dante Ariola, director; David Zander, president/exec producer; Eriks Krumins, sr. exec producer; Natalie Hill, producer; Christopher Soos, DP; Quito Cooksey, production designer. Vancouver Production Co. Filmgroup 8 Nathan Milles, exec producer; Oliver Van Beek, producer. Editorial Union NY Andrea MacArthur, Amanda Perry, editors; Tommy Palumbo, Jean Taylor, assistant editors; Susan Motamed, sr. producer; Melissa Lubin, exec producer; Caryn MacLean, managing director/partner. Audio Another Country John Binder, sound designer/mixer; Tim Konn, exec producer; Louise Rider, producer. Finish/Telecine MPC LA Karena Ajamian, exec producer; Michael Gregory, creative director; Susan Harris, sr. producer; Andy Roberts, 2D lead; Mark Gethin, colorist; Diane Valera, color producer. Voice Casting Sound and Fury
The Best Work You May Never See: McCann NY, Director Christian Breslauer Sound Grande For New York Lottery
McCann New York launched a campaign for the New York Lottery which includes this music video-style spot directed by Christian Breslauer of London Alley. The :30 features a signature song, “Sounds Grande,” as we see our featured music video protagonist get into the lotto spirit thanks to the new GRANDE Scratch-Off Games (up to $3 million in cash prizes, and a chance drawing for one of 100 VIP trips to Billboard Latin Music Week in Miami). The new lotto games were designed by McCann Design, inspired by the colorful storefronts of New York bodegas. [video width="1920" height="1080" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/09/18010750/YNSL3561000H_NYL_SOUNDS-GRANDE_30_ENGLISH.mp4"][/video] Read More