Daniel Wolfe of Somesuch and Anonymous Content directed this “Script to Screen” spot which shows how Sony technology is ubiquitous from the inception to completion of a movie–starting with a fledgling writer’s penning of a script to it eventually becoming the feature attraction at a theater near you. From the writing, producing, recording, editing and projecting of a film, to watching it on the 4K TV in your living room, Sony is there at every step of the entertainment experience.
“Script to Screen” is the centerpiece spot of Sony’s “Be Moved” campaign out of Wieden+Kennedy, Portland, Ore.
Credits
Client Sony Agency Wieden+Kennedy, Portland, Ore. Chris Groom, Stuart Brown, creative directors; Derek Szynal, copywriter; Devin Gillespie, art director; Jessica Staples, producer; Josie Goldberg, social strategy; Anibal Casso, strategic planning; Joe Staples, Mark Fitzloff, executive creative directors; Ben Grylewicz, head of production. Production Anonymous Content/Somesuch Daniel Wolfe, director; Jeff Baron, Tim Nash, exec producers; Caroline Pham, line producer; Robbie Ryan, DP. Editorial Cosmo Street/Trim Editing Tom Lindsay, editor; Jaclyn Paris, exec post producer; Marie Mangahas, post producer. VFX The Mill Sue Troyan, exec VFX producer; Kait Boehm, VFX producer; Billy Higgins, lead Flame artist; Steve Cokonis, Anthony Petitti, Flame assist; Scott Johnson, Smoke artist; Greg Park, Clare Carrellas, motion graphics. Music Walker Song “Central Services/The Office” (original recording); Sara Matarazzo, exec producer. Sound Design Barking Owl Michael Anastasi, sound designer; Kelly Bayett, exec producer. Audio Lime Studios Rohan Young, mixer; Susie Boyajan, producer.
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More
