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    Director Brendan Gibbons, LERMA Serve Guacamole During Water Break

    By SHOOTUpdated:No Comments1468 Views

    A water main break sends H2O shooting skyward in a residential neighborhood. But it’s not that big a deal, particularly when utility workers deliver the news in sing-song fashion to the beat of the Avocados From Mexico jingle–along with offering the homeowner a bowl of guacamole. 

    After a taste of guac, a homeowner is not at all perturbed by the water main break. Rather she kind of likes it, observing that it reminds her of a Vegas water fountain show.

    Indeed avocados make things better. That’s the comedic premise behind this Avocados from Mexico commercial, titled “Water Main,” directed by Brendan Gibbons of production house Station Film for agency LERMA.

    Credits

    Client Avocados From Mexico Agency LERMA Brian Linder, Bill Cochran, executive creative directors/principals; Bridget Fontenot, broadcast + content producer. Production Station Film Brendan Gibbons, director; Caroline Gibney, founding partner/producer; Doug Chamberlain, DP. Postproduction charlieuniformtango John McStravick, editor; Allen Robbins, Flame/VFX artist; Jake Kluge, audio engineer; Michael Wagner, producer. Color Thrive Color Matt McClain, colorist. Music/Sound Shindig Scott Glenn, creative director; Daniel Hart, sound designer/mixer; Austin Shupe, composer/asst. creative director; Debbi Landon, exec producer; Caroline Hudson, head of production.

     

    Genre:Comedy
    Media Type:Commercial: Television
    ScreenWork Categories:Commercial
    Video Tags:Brendan GibbonsLERMAStation Film



    Ad Council, Directing Duo The Hudson Dusters Share “The Rewards” Of Adopting Teens From Foster Care

    Wednesday, November 20, 2024

    The Ad Council, partnering with the U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF) and AdoptUSKids, launched a public service campaign, created pro bono by Edelman, which aims to inspire prospective parents to consider adopting a teen from foster care.

    This centerpiece PSA titled “The Rewards”--directed by The Hudson Dusters (Michael Kuhn and Niles Roth) via Greenpoint Pictures--spotlights real adoptive families who have personally experienced the mutual benefits of adoption. This longer form PSA (and cutdown versions) begins with a touching display of openness and vulnerability as adoptive parents reflect on their adoption journeys and their initial questions and hesitations about adopting a teen. Then, in a deeply emotional turn, the adoptive parents witness their children recounting the profound rewards of adoption in their lives. The teens speak of the love they share with their parents and how the decision to become a family is reciprocal. The campaign directs viewers to the AdoptUSKids website to learn more about adopting a teen from foster care.

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