This otherworldly adventure takes us into the game Destiny: The Taken King. This trailer spot promoting the game is driven in significant part by visual effects from Digital Domain.
Joseph Kosinski of Anonymous Content directed for agency 72andSunny.
Credits
Visual Effects/Animation: Digital Domain, Venice, Calif. Eric Barba, chief creative officer/sr. VFX supervisor; Dan Akers, VFX supervisor; Tiffani Manabat, VP/EP; Carla Attansio, sr. producer; Charles Bolwell, digital production manager; Lee Carlton, CG supervisor; Vinh Nguyen, compositing supervisor; Scott Meadows, pre-vis supervisor; Jon Green, environments/matte paint lead; Daisuke Nagae, CG lead; Roy Sato, animation lead; Som Shankar, data integration lead; Eddie Smith, FX lead; Nathalie Gonthier, roto/paint lead; Kym Olsen, look-dev compositor; Jason Selfe, John Sasaki, Joe Salazar, Nitant Karnik, Aruna Inversin, Joe Silva, Dave Takayama, compositors; Thomas Bruno, pre-vis; Ari Teger, Ruel Smith, animation; Eric Ebling, Kent Lidke, FX; Bernard Ceguerra, Asuka Tohda-Kinney, Brian Creasey, Kris Kelly, Shuichi Suzuki, Lina Hum, Sarah Cosmi, Ricardo Bonisoli, Tsai-Tzu Cheng, digital artists; Rick Fronek, character/cloth FX artist; Walt Hyneman, rigging; Zach Mandt, environments/matte painter; Holly Horter, Melissa Huerta, David Wilson, Dawn Gates-Wells, Edgar Diaz, roto/paint; Jon Aghassian, Jim Moorhead, John Giffoni, data integration; Ian Doss, on-set/data integration; Nick Lloyd, concept artist/modeler; Cody Williams, art director/AFX; Andy Davis, Flame artist. (Toolbox: Maya, Nuke, Flame, Houdini, Agisoft, Zbrush, Internal Motion Capture System, VRay) Agency: 72andSunny, Playa Vista, Calif. Production: Anonymous Content, bicoastal Joseph Kosinski, director
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in Sรฃo Paulo, Brazil, this anthem film--โForte Sรฃo Elasโ (โStrong are the Womenโ) starring actress Alice Braga--references one of the most iconic productions in the brandโs history worldwide:โThe Man Who Walked Around The World.โ
Produced by Surreal Hotel Arts, directed by Lu Villaรงa, and featuring an original soundtrack by Cabaret Studio, โForte Sรฃo Elasโ shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys.
โThe campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: itโs the women who are strong,โ said Andrea Rubim, head of marketing for Johnnie Walker.
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