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    DDB Paris, Director Alberto Mielgo Reach “Tipping Point” For Watch Dogs: Legion Video Game

    By SHOOTUpdated:No Comments7224 Views

    DDB Paris gravitated to Alberto Mielgo (Love, Death + Robots) of studio Pinkman.tv to direct and animate this short film, Tipping Point, to launch the Ubisoft game Watch Dogs: Legion. 

    Accentuated by a vibrant voiceover, the film–which lasts more than four minutes–follows the mad race of a member of the resistance being hunted by the militia, and a taxi driver confronted with choices that will change his life forever. The scenario shows London in chaos with freedoms in jeopardy of being taken away.

    This marks the upcoming third installment in the Watch Dogs game services. To date, Watch Dogs games have sold over 40 million copies worldwide. The hacker series also extends to other entertainment media such as books and comics. The next episode of the franchise, Watch Dogs: Legion, will be available on October 29, 2020.

    Credits

    Client Ubisoft/Watch Dogs: Legion  Agency DDB Paris Quentin Grimal, Marie-Elise Archambaud, Nicolas Carlotti, Alban Callet, Vincent Leorat, agency supervisors; Alexander Kalchev, executive creative director; Patrice Dumas, copywriter; Quentin Moenne Loccoz, TV producer. Production Pinkman.tv Alberto Mielgo, director. Sound Machine Final Cut, London

    Media Type:Film: Short
    ScreenWork Categories:Short film
    Video Tags:Alberto MielgoDDB ParisPinkman.tvWatch Dogs: Legion



    Ad Council, Directing Duo The Hudson Dusters Share “The Rewards” Of Adopting Teens From Foster Care

    Wednesday, November 20, 2024

    The Ad Council, partnering with the U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF) and AdoptUSKids, launched a public service campaign, created pro bono by Edelman, which aims to inspire prospective parents to consider adopting a teen from foster care.

    This centerpiece PSA titled “The Rewards”--directed by The Hudson Dusters (Michael Kuhn and Niles Roth) via Greenpoint Pictures--spotlights real adoptive families who have personally experienced the mutual benefits of adoption. This longer form PSA (and cutdown versions) begins with a touching display of openness and vulnerability as adoptive parents reflect on their adoption journeys and their initial questions and hesitations about adopting a teen. Then, in a deeply emotional turn, the adoptive parents witness their children recounting the profound rewards of adoption in their lives. The teens speak of the love they share with their parents and how the decision to become a family is reciprocal. The campaign directs viewers to the AdoptUSKids website to learn more about adopting a teen from foster care.

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