A city is thrown into a tumultuous riot๏ฟฝexcept the acts of “aggression” are comedic, including the ubiquitous banana peel which causes law enforcement officers to slip and slide about. Reporting on the “laugh riot” are a female TV reporter/ventriloquist and her associate, a loquacious dummy.
Credits
Agency: Goodby, Silverstein & Partners Jamie Barrett, creative director; Mark Wenneker, group creative director; Paul Foulkes, Tyler Hampton, associate creative directors; Jon Willard, art director; Jesse Gazzuolo, copywriter; Michael Damiani, producer Production Company: Smuggler Happy, director; Brian Carmody, executive producer; Jon Benet, producer; Max Malkin, DP. Editorial: Umlaut Films Jean Kawahara, editor Postproduction: Company 3 Los Angeles Stefan Sonnenfeld, colorist Visual Effects: Spy Post Digital Jon Wank, visual effects/Inferno artist; Anastasia Maggioncalda, executive producer. Music: Musikvergnuegen Walter Werzowa, composer; John Luker, composer; Pat Weaver, producer Sound Design: Musikvergnuegen Walter Werzowa, sound designer Audio: One Union Recording Studios Eben Carr, mixer
Top Spot of the Week: Hellmann’s Super Bowl Ad Reunites “When Harry Met Sally” Stars Meg Ryan and Billy Crystal
Hellmannโs Super Bowl commercial โWhen Sally Met Hellmannโsโ brings together Billy Crystal and Meg Ryan--35 years after the 1980sโ hit rom-com When Harry Met Sally, evoking timeless flavor and nostalgia with the iconic line: โIโll have what sheโs having.โ Reprising their beloved roles of Harry and Sally, the duo hilariously recreates the filmโs unforgettable scene in Katzโs Delicatessen, with a deliciously creamy twist, thanks to Hellmannโs mayonnaise.
The :30 commercial finds Sally sitting across from Harry, wearing his classic cable knit fishermanโs sweater, celebrating their anniversary over a traditional deli lunch. Sally is displeased with her turkey sandwich until she adds a generous squeeze of rich and creamy Hellmannโs mayonnaise that adds mind-blowing flavor so palpable that the rest of the patrons canโt help but notice. So much so, award-nominated actress and producer, Sydney Sweeney, takes notice, delivering the famous line, โIโll Have What Sheโs Having.โ
This is a :60 version of the spot which was created by agency VML and directed by Jake Szymanski. (The :30 is slated to run during the second quarter of the Super Bowl.)
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