Register

    Colonel Blimp’s Fred Rowson Directs “Perfect Work of Art” For UK’s Art Fund

    By SHOOTUpdated:No Comments2714 Views

    What does the perfect work of art look like? Is it a painting, or a sculpture? Is it more blue than purple, by Rodin or Picasso? Does it have a cat in it, or feature a woman wearing an ornate piece of jewelery? 

    In this film directed by Fred Rowson via production company Colonel Blimp for Agency 101, London, a panel of eight people is convened to explore dozens of artworks until just one–the perfect one–is left standing.

    It’s a ludicrous task of course. A waste of time. All done simply to highlight the fact that there is no such thing as the perfect work of art. But with the National Art Pass from the UK Art Fund everybody can find something they adore. 

    Titled Perfect Work of Art, the film was directed by Fred Rowson via production company Colonel Blimp. It is being shown online and in cinemas.

    For over 110 years Art Fund has supported museums and galleries, helping them to buy and display great works of art for everyone to enjoy. The National Art Pass gives Art Fund members free entry to over 240 museums, galleries and historic houses across the UK as well as 50% off entry to major exhibitions.

    Credits

    Client Art Fund Agency 101 London Alex Pemberton, producer; Mark Elwood, creative director; Gavin Cumine, creative. Production Colonel Blimp Fred Rowson, director; Paul Weston, exec producer; Corin Taylor, producer. Editorial Speade Sacha Szwarc, editor; Kirsty Oldfield, producer. Postproduction Framestore Edwin Metternich, colorist; Katie Rhodes, Flame; Chris Antony, post producer. Sound Design Factory Neil Johnson, sound designer; Becs Bell, sound post producer. Cast Cornelia Baumann, Michael Eaves, Andrew Francis, Colette Kelly, Pina Akin, Oziona Ihesiene, Paul Hattori, Martin Atkinson, Louvaine Inman and Mikey Bharj 

    Genre:Comedy
    Media Type:Film: Short
    ScreenWork Categories:Short film
    Video Tags:Colonel BlimpFred Rowson



    Ad Council and McCann NY Lend An Ear, Show That “Listening Is A Form Of Love”

    Friday, December 20, 2024

    Continuing their partnership to combat the mental health crisis among America’s youth, the Ad Council and McCann New York have released the latest installment of the “Sound It Out” campaign which focuses on helping parents and caregivers have meaningful conversations with their kids about emotional wellbeing.

    The new work, “Listening is a Form of Love,” focuses on the important role parents and caregivers play in supporting young people’s emotional wellbeing and is supported by new data from Surgo Health’s Youth Mental Health Tracker. The survey highlights that: 55% of youth (ages 10-24) report mental health struggles; and one in five youth report symptoms of depression, and one in four report symptoms of anxiety.

    The film includes an interactive digital experience that invites parents to practice “holding space” by pressing the space bar to listen to kids sharing what they wish their parents could hear, in their own words. Along with this literal interpretation of the active listening the campaign encourages, the website also gives valuable tools to help parents and caregivers be better listeners, and in turn, better support their kids.

    There is also this 60-second PSA--directed by Alex Fischman Cardenas via Greenpoint Pictures--which underscores the power and importance of listening to your loved ones.

    Read More

    MySHOOT Profiles


    Add A Comment