Hatching from an egg is a product of man’s pollution–a baby chick with a cigarette for a bill. This disgusting Cig Egret creature exemplifies the need to clean up California’s coastline.
Credits
Agency: Goodby, Silverstein & Partners Jeff Goodby, creative director; Paul Foulkes, associate creative director/art director; Tyler Hampton, associate creative director/copywriter; Michael Damiani, producer Production Company: Stardust Jake Banks, executive creative director; Eileen Doherty, executive producer; Kinda Akash, designer; Sam Sparks, animator; Mikey Plescia, effects artist Music: Mophonics John Reese, sound designer/composer; Michael Frick, executive producer Audio: One Union Recording Studios Eben Carr, audio mixer
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
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