Brian Billow of production house O Positive directed and came up with the creative premise for this AICP Awards call-for-entries film which underscores that winning an AICP honor–and getting your work into the archives of the Department of Film at The Museum of Modern Art (MoMA)–is pretty heady stuff. And it’s gone to the head of a few notable creatives who have taken on alternate personalities such as Pete Favat, chief creative officer of Deutsch North America, channeling his inner Andy Warhol, even renaming the ad agency The Factory (the moniker for Warhol’s famous art studio in NY).
Also swept away by their work being recognized in perpetuity by MoMA are Susan Credle, global CCO of FCB, who we see assuming the persona of Frida Kahlo, and Keith Cartwright, ECD, 72andSunny, who’s become Jean-Michele Basquiat.
The entry deadline for this year’s AICP Awards is March 9, with an extended deadline of March 16 (late fees will apply for the latter). The AICP Awards premiere during AICP Week, June 12-14 in New York. The AICP Next Awards debut on the evening of June 12 at The Tishman Auditorium. The AICP Show gala premieres on June 14 at MoMA.
Credits
Client AICP Awards Production O Positive Brian Billow, director/creative director/creative concept; Adam Kimmel, DP; Ralph Laucella, executive producer; Devon Clark, head of production; Craig Repass, line producer; Matt Willson, production supervisor. Editorial Arcade Edit Sean Lagrange, editor; Adam Parker, producer; Glen Montgomery, assistant editor; Crissy DeSimone, exec producer; Damian Stevens, managing director. Online/VFX/Color Timber Jonah Hall, Kevin Lau, creative directors/partners; Sabrina Elizondo, exec producer; Jillian Lynes, producer; Miles Kinghorn, colorist; Brian Shneider, Flame artist; Brandon Harden, Flame assist; Jeff Willette, CG; Chris Kong, Daniel Svaboe, Nuke; Cris Kong, After Effects. Music JSM Music Sound Design COPILOT Music + Sound Jason Menkes, exec producer; Ravi Krishnaswami, creative director. Audio Post Heard City Jeremy Siegel, mixer; Andi Lewis, producer; Sasha Awn, exec producer. Cast Pete Favat, North American CCO, Deutsch, as “Andy Warhol”; Susan Credle, global CCO, FCB, as “Frida Kahlo”; Keith Cartwright, executive creative director, 72andSunny as “Jean-Michele Basquiat”
Following World AIDS Day, which was celebrated on December 1, co-production companies Central Films and Freelance For track one man’s existential, and potentially career-altering, decision to “come out” as living with HIV in Spain in this public service spot titled “The HInVisible Celebrity.”
Out of agency Señora Rushmore for ViiV Healthcare Spain, in collaboration with GESIDA, SEISIDA, and Apoyo Positivo, the PSA--directed by Rodrigo García Sáiz via Central Films Spain--addresses the stigma against publicly living with HIV in Spanish society. In the more than 40 years since the first case of HIV appeared in Spain, no public figure in Spain has claimed to have HIV. Viiv Healthcare Spain asks, if there are 150,000 people with HIV in Spain (or approximately 1 in 300), why don’t we know anyone with HIV?
The central character, who dons a mask of television-pixelated anonymity, gives himself an introspective pep-talk ahead of announcing his status to the Spanish public. Along the way, he wonders what will become of his career, and reputation in general, even as he recognizes that his declaration could change Spain’s cultural landscape for the better and for all of those in Spain who live with HIV every day. As no public figure in Spain has ever announced living with HIV--due to fear of public rejection--this character realizes that such a role model could change that.
The character has already begun building social media awareness with his Instagram profile, @famosoinvihsible, which began cataloging his life as a public figure earlier this fall. Still, though, the figure either leaves himself out of the picture, faces away from the camera, or dons the pixelated mask associated with anonymous admission. “The HInVisible... Read More
