Blinkink’s duo Parabella directed this stop motion animation tale of a snowman who’s made to feel a bit more comfortable by his wildlife friends.
Promoting the Belgian National Lottery, this spot was conceived by a creative team at Brussels-based agency Mortierbrigade.
Client Belgian National Lottery Agency Mortierbrigade Kwint De Myer, Willem De Wachter, creatives; Jens Mortier, executive creative director; Eline Rousseau, TV producer. Production Blinkink Parabella, director/DP/production design; James Stevenson Bretton, exec producer; Kev Harwood, producer; Alli Albion, jr. producer; Max Halstead, lighting cameraman; Dave O’Neill, DIT; Andy Biddle, animation; Craig Atkinson, rigger; Gordon Allen, Sonya Yu, Harris Allen, art department; Lizzie Dalton, modelmaking. Postproduction Blinkink Studio Felip Docolomansky, postproduction supervisor. Postproduction Cheat Joseph Bicknell, colorist.
Lead agency Serviceplan’s new cross-media campaign for Lufthansa, “All it Takes is a Yes,” includes this short film which follows a protagonist who is magically transported from her daily office life to dream destinations with just a simple tap on the Lufthansa app. We accompany her on a wonderful journey, discovering inspiring local experiences along the way. We see her at a dumpling shop in Shanghai, swimming in the turquoise waters near Rio de Janeiro, grabbing a sandwich at a New York deli, exploring the bustling streets of Mumbai, dancing at a wedding party in Rome and marvelling at the desert in South Africa. Along the way she connects with a character who’s seemingly following her. Inspired by magical realism, director Niclas Larsson via production house Iconoclast has crafted a stunning visual journey that perfectly blends reality and dream. The campaign was developed and implemented by an international Serviceplan team under the creative lead of Serviceplan Germany chief creative officer Till Diestel, and global executive creative directors Erick Barrios Hernández and Wolfgang Warzilek. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2025/01/22164533/All-it-takes-is-a-Yes.-Lufthansa.mp4"][/video] Read More
