Blacklist and Studio AKA were commissioned by Morton Salt, Inc to craft this 90-second film, bringing us a dog’s eye view of the changing winter landscape and how it affects our family pets and their backyard best-friendships.
Titled Neighbors, this charming film follows two dogs, Lucy and George, who are separated by snowy circumstance and miss each other greatly. With a nostalgic and stylistic nod towards classic cartoons, it’s a story sure to warm the hearts of viewers this winter season.
Directed by Studio AKA’s Marc Craste with art direction from Olga Stern and characters designed by Steve Small, the film was produced as a blend of CGI and painted backgrounds, with hand drawn refinements to the animation created by AKA’s team of animators and assistants, giving the characters extra warmth and likability.
In addition to a select cinema release, Neighbors will gain exposure digitally.
CreditsClient Morton Salt, Inc. Production Blacklist, New York/Studio AKA, London Marc Craste, director (Studio AKA) VFX/Animation Blacklist, NY/Studio AKA, London Marc Craste, director; Olga Stern, art direction; Steve Small, character design; Adina Sales, exec producer (Blacklist); Solana Payne, Justin Harris, producers (Blacklist). Music Antfood
Toolbox: Maya, TV Paint, After Effects
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More