“Rescue Me,” OneRepublic’s catchy new single, is out along with this music video directed by Christian Lamb of Black Dog Films. Lamb worked closely with OneRepublic lead vocalist Ryan Tedder and the band to create the video, centering around a young boy who digs deep to thwart an Orwellian-esque gang of BMX bullies. Filmed in Silverton, Ore, the video follows the fleeing boy (Cody Bingham) who makes his stand in spectacular fashion in a dance choreographed by Sherrie Silver (“This Is America”).
Lamb’s most recent work includes Michael Bublé’s NBC Special “bublé!”, Beyonce’s Formation tour and Childish Gambino’s This Is America Tour. A multi-faceted director and storyteller with roots in photography and cinematography, Lamb has a body of work that spans music videos, commercials, branded content, documentaries, webcasts and live TV broadcasts.
Credits
Client OneRepublic/Interscope Records Production Black Dog Films Christian Lamb, director; David Mitchell, Julia Ochsenreiter, executive producers; Holly Harding, producer; Mack Fisher, DP; Jade Harris, production designer; Sherrie Silver, choreographer; Krissie Torgerson, stylist. Editorial Jorge Sandoval, editor. VFX Greenlight
Following World AIDS Day, which was celebrated on December 1, co-production companies Central Films and Freelance For track one man’s existential, and potentially career-altering, decision to “come out” as living with HIV in Spain in this public service spot titled “The HInVisible Celebrity.”
Out of agency Señora Rushmore for ViiV Healthcare Spain, in collaboration with GESIDA, SEISIDA, and Apoyo Positivo, the PSA--directed by Rodrigo García Sáiz via Central Films Spain--addresses the stigma against publicly living with HIV in Spanish society. In the more than 40 years since the first case of HIV appeared in Spain, no public figure in Spain has claimed to have HIV. Viiv Healthcare Spain asks, if there are 150,000 people with HIV in Spain (or approximately 1 in 300), why don’t we know anyone with HIV?
The central character, who dons a mask of television-pixelated anonymity, gives himself an introspective pep-talk ahead of announcing his status to the Spanish public. Along the way, he wonders what will become of his career, and reputation in general, even as he recognizes that his declaration could change Spain’s cultural landscape for the better and for all of those in Spain who live with HIV every day. As no public figure in Spain has ever announced living with HIV--due to fear of public rejection--this character realizes that such a role model could change that.
The character has already begun building social media awareness with his Instagram profile, @famosoinvihsible, which began cataloging his life as a public figure earlier this fall. Still, though, the figure either leaves himself out of the picture, faces away from the camera, or dons the pixelated mask associated with anonymous admission. “The HInVisible... Read More
