For convenience store giant Wawa and agency The Richards Group, Blacklist’s Golden Wolf directed this animation spot celebrating Wawa’s Hoagiefest Summer of Love with a psychedelic summer festival vibe.
The animation is a mix of traditional and 3D techniques.
CreditsClient Wawa Agency The Richards Group Judy Wright, creative director; Chelle McDonald, producer; Kristen Scialo, art director; Tara Kirk, copywriter. Production Blacklist, NY Golden Wolf, director; Andrew Linsk, exec producer; Alexander Unick, producer; Ingi Erlingston, creative director; Ewen Stenhouse, art director/design/animation; Ant Baena, producer; Marie Ecarlat, Bali Engle, Phillip “Biff Smith,” design; Jonathan Harris, animation lead; Tim Whiting, Carlos De Faria, Sean Weston, Daniela Negrin, Iria Lopez, Blanca Martinez de Rituerto, Frankie Swan, Thomas Knowler, Hannah Lau-Walker, Olly Montagu, animation; Stefan Falconer, Pablo Lozano, Mattias Breitholtz, Ross McDowell, compositing. Music Parry Gripp
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More