This TV spot for Seamless food delivery takes a sideways look at “Lunch atop a Skyscraper,” an iconic NYC photo. We see workers perched high atop Manhattan on a steel girder when a Seamless delivery man on a bicycle delivers one of the hard hats a gourmet lunch. The delivery man has to be careful but for a reason you don’t see coming.
Randy Krallman of Smuggler directed this “Skyscraper” piece for BBH New York.
Client Grubhub/Seamless Agency BBH NY Daniel Bonder, Dave Brown, creative directors; John Patroulis, creative chairman; Ari Weiss, chief creative officer; Taylor Marsh, Alexandra Sobiecki, Casey Schweikert, Liz Loudy, creatives; Bruno Borges, head of design; David Garcia, designer; Christina Carter, sr. producer; Rachel Freed, Leigh Ann Dykes, producers. Production Smuggler, Randy Krallman, director; Patrick Milling Smith, Brian Carmody, Sharon Jones, exec producers; Andrew Colon, head of production; Ian Blaine, line producer; Jeff Kim, DP. Editorial Cut+Run Robert Ryang, editor; Beau Dickson, assistant editor; Rana Martin, exec producer; Amy Lazarus, producer. VFX Method Studios, New York Steve Morris, Flame artist; Randie Swanberg, VFX supervisor; David Derwin, VFX supervising producer. (Toolbox: Flame, Nuke, Photoshop) Postproduction Company 3 Tom Poole, sr. colorist. Audio Heard City Cory Melious, mixer. Music/Sound Design Ring The Alarm
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More
