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    The Best Work You May Never See: Oceana’s “Sea Legend” Directed By Andreas Roth

    By SHOOTUpdated:No Comments1561 Views

    This poignant, cinematic piece for Oceana is designed to raise awareness about overfishing, urging the public to act now in order to save the bluefin tuna.

    Directed by Andreas Roth (who’s repped by RSA Films in the U.S. and U.K.) and produced by Tempomedia for agency Panthalassa Content, “Sea Legend” depicts a future when all bluefins have disappeared from our oceans and only live on as memories from an old fisherman.

    Creative director Sergio Penzo of Panthalassa, an ocean-inspired creative platform based in Berlin, Hamburg and San Sebastian, said of the Atlantic bluefin tuna, “We are rapidly bringing them to the brink of extinction. And if we continue to do so, the bluefin will be wiped out of our oceans, becoming only but an old tale we will be hearing of in old fishermen canteens”.

    The public service message premiered as a short film during the San Sebastian Film Festival and will be now shown on cinemas worldwide as well as pushed online by Oceana.

    Credits

    Client Oceana Agency Panthalassa Content Sergio Penzo, creative director. Production Tempomedia, Frankfurt, Berlin, Hamburg. Andreas Roth, director (who is repped in U.S. and UK by RSA Films); Roland Strupich, DP; Mark Tipple, additional underwater photography; Anica Maruhn, Christian Hergenröther, producers. Editorial Anne Beutel, editor. Postproduction Harvest Digital Agriculture Audio The German Wahnsinn Team Philipp Feit, sound designer.

    Media Type:Commerical: PSA
    ScreenWork Categories:Short film
    Screenwork Type:Best Work
    Video Tags:Andreas Roth



    Top Spot of the Week: AlmapBBDO, Director Lu Villaca Team On A Show Of Strength For Women and Johnnie Walker

    Thursday, December 19, 2024

    Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More

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