A guy gets the car ejector seat treatment after says that he’s sexually attracted to the driver’s kid sister and mom. A voiceover then tells us about the London Sunday Times’ InGear section, which covers cars and gadgets–including that ejector seat that could come in handy some day.
Credits
Agency: Rainey Kelly Campbell Roalfe/Y&R Rainey Kelley, Campbell Roalfe, creative directors; Rob Messeter, art director; Mike Crowe, copywriter; Danielle Sandler, producer. Production Company: Outsider | London Henry Littlechild, director; Toby Courlander, executive producer; Paul McPadden, producer; Tat Radcliffe, DP. Editorial: Chop, London David Freemantle, editor Postproduction: ChopShop David Cox, colorist/Flame artist Visual Effects: Baraka David Cox, visual effects artist
Sound Design: Jungle Chris Turner, sound designer
Audio: Jungle Chris Turner, mixer
Screenwork Type:Best Work
Ad Council, ONDCP, Strawberry Frog, Director Haya Waseem Team To Combat Opioid Overdoses
Developed as part of the Ad Council’s partnership with the Office of National Drug Control Policy (ONDCP) and created pro bono by agency StrawberryFrog, this public service campaign underscores the vital role young people can play in reversing opioid overdoses by carrying naloxone (often branded as Narcan or ReVive).
Directed by Haya Waseem via production company Object & Animal, this “It’s Gotta Be You” PSA shows how a girl answers the call to help save another young person.
Raising awareness of opioid overdose reversal medications like naloxone is a critical way to empower young adults to save lives, as the presence of fentanyl in illicit drugs and in counterfeit pills continues to put countless lives at risk nationwide. Naloxone is available without a prescription in all 50 states and territories and can reverse an opioid overdose.
Read MoreMySHOOT Profiles
Add A Comment