In this spot for Brooke Bond’s Red Rose Tea–titled, “Extra Cup”–a daughter breaks it to her dad that she has a girlfriend–a special girlfriend.
Joshua Traywick wrote and directed the :30 for Canadian TV and UK agency Mofilm. Traywick is represented in the U.S. by production house Escape Velocity. The spot is also posted online.
Credits
Client Unilever/Brooke Bond’s Red Rose Tea Agency Mofilm Sophie Robertson, sr. producer Production/Creative Joshua Traywick, writer/director; Ross Putman, David Hunter, producers; Ricardo Diaz, DP; Jeremy Michael Cohen, assistant director; Jonneke Grisham, production designer; Neesa Martin, stylist; Kevin Otte, production coordinator. Editorial Justin Fong, editor. Music Peter Broderick’s track titled “Eyes Closed and Traveling” Sound Design/Mixing Melody Gun Music + Sound Thomas Ouziel and Hamed Hokamzadeh. Performers Charlie Parker, Shane P. Allen, Kaye L. Morris
This Tết (Vietnamese for Lunar New Year), Apple launches its second “Shot on iPhone” campaign for Vietnam, this year collaborating on a music video with chart topping Gen Z superstar, Wren Evans.
Titled “Save the Music,” the music video was directed by C Prinz via production house SMUGGLER for TBWA\Media Arts Lab (Southeast Asia) and showcases the camera capabilities of the iPhone 16 Pro--shot by cinematographer Mike Altskan.
“Save the Music” celebrates Evans’ love of music, pride in Vietnamese creativity and inspires others to follow that creative path.
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