“She’s Marmalade–she just got spayed!” So begins the third spot directed by Superlounge’s Jordan Brady for Ten, a movement to create a no-kill nation for cats. Created via Cincinnati ad agency Northlich, “Marmalade the Spayed Cat” features a cameo by Scooter the Neutered Cat, who starred in the first two spots.
Marmalade is living large and even has an American Beauty moment in this PSA. Viewers can follow this classy feline @SpayedMarmalade.
Client GiveThemTen.org Agency Northlich, Cincinnati Diane Frederick, producer; Kerry Broderick, creative director; Laura Gels, art director; Terry Dillon, copywriter. Production Superlounge, Los Angeles Jordan Brady, director; Wyatt Troll, DP; Dave Farrell, exec producer. Editorial Jeremiah Shuff, editor. Post Lightborne Music Circa Music
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
