This mixed media piece is part of a package of films–directed by Amar Chebib of creative and production studio Even/Odd–which showcases Zendesk’s Tech For Good program supporting nonprofit organizations with donated software and expertise, enabling these groups to increase efficiency and amplify impact.
In this spot, the spotlight is on nonprofit org Ameelio which connects families with incarcerated loved ones.
Zendesk gives its software to the selected nonprofits free of charge to help them accomplish their goals with ease. Through the initiative, these partners are better able to track volunteers and donations, release emergency response resources, and give clients personalized help.
Credits
Client Zendesk Scott Morris, SVP, global campaigns and integrated marketing; Erin Pinkley, VP, creative; Laura Shear, director, social impact communications; Sam Kind, tech for good manager; Ariana Blair, brand producer; Elyse Kanagaratnam, Olivia Kingsley, creative directors; Sam Bathe, associate creative director; Julia Oller, brand copywriter. Creative & Production Studio Even/Odd Amar Chebib, director & editor; Art Camp, animation; Malcolm Pullinger, Omid Fatemi, Rachel Serada Barth, producers; Ben Nabors, line producer; Valentina Clerici, production manager; Mohammad Gorjestani, Taylor Feltner, Cayce Cole, Ashley Rodholm, exec producers. Sound Design & Mix Oscar Vargas Color Sean Wells
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More
