Directorial duo againstallodds created the vintage 1930's-'40s animation look of the iconic Popeye cartoon for this B of A spot which shows how Wimpy via a banking mobile app can finally honor his pledge to gladly pay you Tuesday for a hamburger today. This is the first job directed by againstallodds since joining Passion for content representation in the U.S. and U.K.
Client Bank of America Agency Hill Holliday, Boston Lance Jensen, chief creative officer; Spencer Deadrick, David Gardiner, group creative directors; Joe Fallon, group creative director/copywriter; Will Uronis, art director; Brian Gonsar, executive producer; David Shaw, assistant producer. Production Passion, London. againstallodds, director; Kevin Grady, Niklas Rissler, key animators; Simon Quinn, producer; Manuele Cripps, Fritte Colliander, line producers; Johan Idesjö, designer/art director.
Apple, Director Kim Gehrig Deploy Wiggle Man To Introduce iPhone 16e
This “Meet iPhone 16e” spot features a wiggle man dancing his heart out over his powerful new iPhone 16e.
Directed by Kim Gehrig via production house Somesuch for agency Apple Marcom, the ad also offers a first listen of “Talk,” Selena Gomez and Benny Blanco’s new song.
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