In this spot titled “Out of Town,” a professional astronaut preparing for launch is faced with giving up on her dream home to pursue her dream of space exploration until she discovers the solution is much easier than she imagined–namely digital real estate company Opendoor which empowers people to operate on their own timelines.
“Out of Town” as well as another spot in the campaign were directed by Fiona McGee of Arts and Sciences for agency Venables, Bell + Partners
Client Opendoor Agency Venables, Bell + Partners Paul Venables, founder, chairman; Will McGinness, chief creative officer; Matt Keats, group creative director, copywriter; Matt Miller, group creative director, art director; Hilary Coates, head of integrated production; Ben Evangelista, Lexi Alaga, producers; Jasmine Clark, head of strategy; Neil Slotterback, strategy director; Madeline Fox, Taproom studio producer. Production Company Arts and Sciences Fiona McGee, director; Mal Ward, managing director; Christina Skotland, exec producer; Milena Milicevic, head of production; Eric Sedorovitz, line producer; Ross Giardina, DP; Bailey Reeves, production supervisor. Editorial Cut + Run Pete Koob, editor; Michelle Eskin, managing director; Brian Stanley, exec producer; Kristen Jenkins, head of production; Stefan Manz, Chance St. George, assistant editors. VFX Blacksmith John Shirley, Hannah Wilk, VFX shoot supervisors; Robert Bruce, lead compositor; Mikey Pehanick, color; Sam Howells, Matt Gehl, color assists; Ashley Goodwin producer; Perry Tate, head of production. Music & Sound Design Sara Matarazzo, managing director; Stephanie Pigott, sr. exec producer; Danielle Soury, s. producer; Chris Nungary, sound designer; Walker, original music. Mix & Sound Design Joaby Deal, Matthew Wood, engineers; Michael Swarce, exec producer
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
