This spot for Apple Pay–”Plates,” created by Apple’s in-house agency and directed by Nick Ball via production company FINCH–introduces us to a decorative plate collector who finds online the coveted rare plate that would fill the void in her collection.
And thanks to Apple Pay, she can seal the deal, buying the object of her desire in mere seconds. It’s just another secure and private shopping experience on iPhone that bears fruit for a discerning, if not a bit too-obsessed collector.
Client Apple Agency Apple in-house Production Company FINCH Nick Ball, director; Larkin Seiple, DP. Editorial Rock Paper Scissors VFX Framestore Audio Mix Model Citizen Music “One Track Mind” by Chromeo
Johnnie Walker wraps up the year with an inspiring campaign that is a direct and bold response to those who would question the strength of women. Created by AlmapBBDO in São Paulo, Brazil, this anthem film--“Forte São Elas” (“Strong are the Women”) starring actress Alice Braga--references one of the most iconic productions in the brand’s history worldwide:”The Man Who Walked Around The World.” Produced by Surreal Hotel Arts, directed by Lu Villaça, and featuring an original soundtrack by Cabaret Studio, “Forte São Elas” shows Braga walking as she describes how strength plays an essential role in the daily life of every woman. Whether facing stereotypes or countless other barriers, women are the masters of their own choices and stay true to their journeys. “The campaign recognizes the emotional strength and resilience of every woman who faces and overcomes obstacles every day, and boldly challenges outdated stereotypes. And when they say that whisky is too strong for women, we will tell them: it’s the women who are strong,” said Andrea Rubim, head of marketing for Johnnie Walker. [video width="1280" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/12/19005421/Johnnie-Walker-StrongAreTheWomen-1.mp4"][/video] Read More
