This promo spot introduces us to a diffferent kind of downtown–in other words "Welcome to Suplex City," the videogame from 2K Sports. Rocky Morton of MJZ directed for agency barrett SF, with Pixomondo serving as VFX/animation studio.
CreditsVisual Effects/Animation: Pixomondo, Los Angeles Boris Schmidt, VFX supervisor; Randall Smith, on-set supervisor; Mandie Briney, VFX EP; John Baer, VFX producer; Kristin Patterson, production mgr; Octevia Robertson VFX coordinator; Dave Levine, Flame artist; Spencer Hecox, Lance Ranzer, Patrick Reilly, Niki Yoblonski, compositors; Richard Lee, Chris Howe, Deanna Davies, Jeremy Melton, matte painters; Danny Garcia, matchmove supervisor; Daniel Erickson, matchmove artist. (Toolbox: 3DsMax with VRay rendering, Nuke, Adobe After Effects, Photoshop, Flame, SynthEyes Pro, Shotgun) Carbon VFX, bicoastal Devon Irete, producer Agency: barrett SF Production: MJZ, bicoastal/international Rocky Morton, director
TBWA\Media Arts Lab, Directing Team Megaforce Weigh In On Tongue-in-Cheek Apple Film
Directed by Megaforce via production company Iconoclast for agency TBWAMedia Arts Lab in L.A., this Apple film titled "No Sweat" features a weightlifter effortlessly spinning and manipulating massive weights as if they were batons, metaphorically representing the ability of the M4 family of chips--M4, M4 Pro, and M4 Max--to handle the most demanding workloads with ease, all set to Des’ree’s famed music track “You Gotta Be.” [video width="1046" height="720" mp4="https://wp-shoot.s3.amazonaws.com/wp-content/uploads/2024/11/01112010/M4-chip-No-Sweat-Apple.mp4"][/video] Read More