This promo spot introduces us to a diffferent kind of downtown–in other words "Welcome to Suplex City," the videogame from 2K Sports. Rocky Morton of MJZ directed for agency barrett SF, with Pixomondo serving as VFX/animation studio.
Visual Effects/Animation: Pixomondo, Los Angeles Boris Schmidt, VFX supervisor; Randall Smith, on-set supervisor; Mandie Briney, VFX EP; John Baer, VFX producer; Kristin Patterson, production mgr; Octevia Robertson VFX coordinator; Dave Levine, Flame artist; Spencer Hecox, Lance Ranzer, Patrick Reilly, Niki Yoblonski, compositors; Richard Lee, Chris Howe, Deanna Davies, Jeremy Melton, matte painters; Danny Garcia, matchmove supervisor; Daniel Erickson, matchmove artist. (Toolbox: 3DsMax with VRay rendering, Nuke, Adobe After Effects, Photoshop, Flame, SynthEyes Pro, Shotgun) Carbon VFX, bicoastal Devon Irete, producer Agency: barrett SF Production: MJZ, bicoastal/international Rocky Morton, director
Ford, W+K London, WracK Team On “Charge Around The Globe” Docuseries
This trailer promotes Charge Around The Globe, a new adventure docuseries that follows record-breaking traveler Lexie Limitless on an extraordinary journey to circumnavigate the globe in an electric vehicle--traveling over 30,000 kilometers across six continents, all in pursuit of one world record. The three-part series on Prime Video in the U.K. showcases the capabilities of modern electric vehicles while immersing viewers in the numerous experiences and challenges Lexie encounters throughout her journey. As she navigates various challenges throughout her trip, Charge Around the Globe serves as a testament to the spirit of exploration. Ford, Wieden+Kennedy London and WracK teamed on the series.
The documentary aims to address the primary concern hindering many consumers from transitioning to electric: doubts about the range and capability of electric vehicles. As a 120-year-old brand, Ford looked to its past as inspiration for the switch that’s taking place today. Over a century ago, pioneering explorer Aloha Wanderwell set off from Nice at the age of 16 to become the first woman to drive around the world in a Ford Model T. Now, in 2024, we get to see Lexie, the youngest person to visit every country in the world, take to the wheel of the electric Ford Explorer, reinventing that historic journey for a new generation. Along the way, she meets extraordinary people, navigates difficult terrains, and faces the challenges of a constantly evolving charging infrastructure that puts her to the test.
“Charge Around The Globe has been the ultimate test drive for our new electric Ford Explorer. We took on every kind of weather and road condition and dealt with just about every charging scenario. The journey embodies the true... Read More