Susan Hoffman, global executive creative director of Wieden+Kennedy, has been named honorary president and overall jury chair for the 54th Kinsale Shark Awards, the three-day (Sept. 22-24) international festival focused on unconditional creativity. The fest is held in the picturesque town of Kinsale, 20 minutes outside of Cork.
Additionally Creative Social will curate Kinsale Shark’s Creative Speaker Program, featuring Laura Jordan Bambach, creative partner of Mr President, and Mr Bingo, a charismatic illustrator whose clients include Time Magazine, The New York Times, Wired, The Tate and the BBC.
Daniele Fianduca, co-founder of Creative Social, said, “For us it is an amazing opportunity, and an honor, to bring our skills of creative curation to Kinsale. We’ve been delivering inspiring events to industry creative leaders for over a decade now, and we are looking forward to delivering a fresh approach to a festival which is entirely focused on rewarding creativity. It also provides our global Socials who can’t make CS Mumbai in November, an opportunity to hop across to Ireland for some much needed inspiration!”
A total of 40 judges, will sit across 9 juries. There is a truly international coterie with members from Australia, Austria, China, France, India, Italy, New Zealand, The Netherlands, UK and USA, all arriving in Kinsale on festival week to judge the entries.
This year, some product categories have been re-defined to reflect the continuously changing landscape of the advertising industry. Further awards for writing, humor, artist’s performance and postproduction colorists have been added to the Craft sections. Music & Sound Categories have also been re-shaped.
Mike Pierantozzi joins Movers+Shakers as exec creative director
Creative agency Movers+Shakers has appointed Mike Pierantozzi as executive creative director. In this new role, he will help guide the creative direction of Movers+Shakers’ socially-native campaigns. Pierantozzi will report to co-founder and chief creative officer Geoffrey Goldberg.
With nearly two decades of experience as a copywriter, creative director, and multi-platform storyteller, Pierantozzi brings a wealth of knowledge from his work with major brands including Kraft, Unilever, IBM, and Walmart. He has led the creation of award-winning campaigns for agencies like Red Tettemer, Ogilvy, The Brooklyn Brothers, TAXI, Saatchi & Saatchi, and most recently, Vayner, where he spearheaded culturally iconic work for Planters including “Death of Mr. Peanut.” He led the National Down Syndrome Society and Luvs account, whose “First Kid. Second Kid” campaign was awarded by the Effies, ADC, Clios and LIAs.
Outside of the office, Pierantozzi practices what he teaches brands. He’s gone viral multiple times on his own TikTok account, featuring comedic interactions with his son and a trombone. He’s accumulated 15K followers on TikTok.
“Mike brings a rare and awesome combination of deep social and platform experience, a keen eye for excellent storytelling, and a humble and kind approach to leadership,” said Goldberg. “Mike’s got a knack for turning brand stories into cultural movements, making him the perfect fit for Movers+Shakers. He’s got the kind of bold vision and attention to culture that fits perfectly with our mission to push creative boundaries and drive industry firsts. Plus, as a creator himself he has the innate ability to make people stop, laugh, and share--which is exactly what we’re about.”
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