L.A. Ronayne, group creative director at Anomaly London, has been named jury president for the Shark Awards Kinsale, which is now open for entries. During her two-year tenure, she will ensure a high standard is maintained throughout the judging process, as well as overseeing any category modifications to adapt with the fast-moving changes of the industry.
New categories have been added to award casting, stock footage editing, fashion, Christmas and sporting campaigns.
The jury so far includes talent in the advertising community from Anomaly, BETC, Boys & Girls, Engine, Lucky Generals, Onecore, UltraSuperNew and Uncommon, VCCP as well as best in class masters of craft from Biscuit, Black Kite Studios, Darling Films, Electric Theatre Collective, Partizan, Stitch and 1stAveMachine.
While there will be no official festival with talks and presentations this year, there are plans–restrictions allowing–to travel to Kinsale for in person judging and a touch of real-life interaction.
Shark Awards Kinsale chairman Peter Brady commented, “The world has seen many challenges over the past year, but what remains–and is constant–is that creativity will never be beaten. It’s more important than ever to galvanize the creative community and bring everyone together. We’re very happy to welcome our brilliant jury president L.A. Ronayne who will bring an abundance of energy and fresh thinking to the Sharks.”
Ronayne added, “There isn’t anything else like The Shark Awards, as an award or an experience. To take up the reins as jury president is a wild honor. In the run up to the 60th anniversary of course, but also at such a pivotal time for creativity–as the world opens up and we decide what the next chapter of our industry will be. I cannot wait to see the work and the outcome as our incredible international judges and this magical Irish place come together.”