Filmmaker Jonn Herschend has joined Revelator, an Austin-based video production company specializing in creative-driven and documentary-style commercial video. Led by Matt Muir and Chris Ohlson, Revelator now represents seven directors, working across the spectrum of commercial, feature and branded content.
Herschend is a California-based writer and director with an extensive background working in the contemporary art world. His work has been exhibited nationally, including the Whitney Museum of American Art, the Telluride Film Festival, and the San Francisco Museum of Modern Art, and internationally at the Den Frie Contemporary Art Center and most recently at Sydhavn Train Station in Copenhagen, Denmark.
Herschend has won two Golden Gate Awards for his film work at the San Francisco International Film Festival, a SECA Award from the San Francisco Museum of Modern Art, and he was included as an artist in the 2014 Whitney Biennial. His commercial experience includes creating marketing concepts and campaigns for brands such as Nike and Levi’s.
After working with Revelator on a long-form documentary this year, Herschend was excited to continue his collaboration with the company. Revelator partner Chris Ohlson said of Herschend, “He has an incredibly unique voice and with wildly varying experiences in the world of modern art, publishing and commercial production — his vision and breadth of work is a great addition to our family of directors.”
Mike Pierantozzi joins Movers+Shakers as exec creative director
Creative agency Movers+Shakers has appointed Mike Pierantozzi as executive creative director. In this new role, he will help guide the creative direction of Movers+Shakersโ socially-native campaigns. Pierantozzi will report to co-founder and chief creative officer Geoffrey Goldberg.
With nearly two decades of experience as a copywriter, creative director, and multi-platform storyteller, Pierantozzi brings a wealth of knowledge from his work with major brands including Kraft, Unilever, IBM, and Walmart. He has led the creation of award-winning campaigns for agencies like Red Tettemer, Ogilvy, The Brooklyn Brothers, TAXI, Saatchi & Saatchi, and most recently, Vayner, where he spearheaded culturally iconic work for Planters including โDeath of Mr. Peanut.โ He led the National Down Syndrome Society and Luvs account, whose โFirst Kid. Second Kidโ campaign was awarded by the Effies, ADC, Clios and LIAs.
Outside of the office, Pierantozzi practices what he teaches brands. Heโs gone viral multiple times on his own TikTok account, featuring comedic interactions with his son and a trombone. Heโs accumulated 15K followers on TikTok.
โMike brings a rare and awesome combination of deep social and platform experience, a keen eye for excellent storytelling, and a humble and kind approach to leadership,โ said Goldberg. โMikeโs got a knack for turning brand stories into cultural movements, making him the perfect fit for Movers+Shakers. Heโs got the kind of bold vision and attention to culture that fits perfectly with our mission to push creative boundaries and drive industry firsts. Plus, as a creator himself he has the innate ability to make people stop, laugh, and share--which is exactly what weโre about.โ
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