London Alley has hired Karter Krasselt as creative director for its new Creative Studio. This news comes on the heels of the company announcing the addition of the studio the London Alley family, as well as Alex Gardner joining as chief marketing officer and CANN’s Luke Anderson joining as partner and investor.
“It’s an exciting time for London Alley Creative Studio as the company brings in new talent and evolves its capabilities and ambitions. This is just the beginning,” said Luga Podesta, founder and executive producer at London Alley.
Krasselt started his career as a jr. art director at Deutsch LA right out of college and worked almost exclusively on the Taco Bell account for just shy of six years. Throughout Krasselt’s time working on the brand, most recently as associate creative director, he’s touched everything from a Super Bowl spot, Xbox partnerships, and even a fake movie trailer about organized crime rings selling Nacho Fries on the black market. Krasselt has worked with celebrities like Davante Adams, Lil Nas X, and Doja Cat while traveling the world in the name of chalupas.
“I just want to be a Swiss-army knife creative for London Alley and jump into anything they throw my way. I believe in this company and the awesome, creative people that work here,” said Krasselt. “There’s a high standard that has been set and I can truly feel the company’s ‘the sky is the limit’ attitude in my time here already.”
Krasselt begins in his post immediately and reports to Walter May, chief creative officer at the company.
SMPTE elects board officers, regional governors
SMPTE®,the home of media professionals, technologists, and engineers, has revealed the board officers and regional governors who will serve terms beginning in January 2025.
Three new officers--Richard Welsh as SMPTE president, Eric Gsell as SMPTE executive VP, and Polly Hickling as SMPTE Education VP--have been elected for a two-year term from Jan. 1, 2025, to Dec. 31, 2026. One SMPTE officer, Lisa Hobbs, will be continuing her service as SMPTE secretary and treasurer for another two-year term. Additionally, Raymond Yeung will be stepping into the role of standards VP on Jan. 1, 2025.
“SMPTE’s membership has spoken,” said SMPTE interim executive director Sally-Ann D’Amato. “These officers have been tasked with an important responsibility, one each of them is prepared to tackle head-on. These next two years are looking bright for SMPTE!”
In addition to the officers, 10 regional governors were elected by the Society to serve two-year 2025-2026 terms.
These include the following regional governors, re-elected to continue their service:
Asia-Pacific Region Governor
Tony Ngai, Society of Motion Imaging Ltd.
EMEA - Central & South America Region Governor
Fernando Bittencourt, FB Consultant
United Kingdom Region Governor
Chris Johns, Sky UK.
USA - Central Region Governor
William T. Hayes, Consultant
USA - Eastern Region Governor
Dover Jeanne Mundt, Riedel Communications
USA - Western Region Governor
Jeffrey F. Way, Open Drives
Also elected were four newcomers to the SMPTE Board:
Canada Region Governor
Jonathan Jobin, Grass Valley
USA - Hollywood Region Governor
Allan Schollnick, Voxx... Read More