Google has announced a groundbreaking collaboration with Paramount Pictures for a first-ever multi-platform pact for Christopher Nolan’s highly anticipated film “Interstellar.”
The partnership will feature initiatives delivered across Google platforms, including Google for Education, Google+, Google Play and YouTube. Together, the companies are helping moviegoers connect to the film through immersive experiences, exclusive content and detailed information on how to see the film, find showtimes and purchase tickets.
The partnership launched with the “Interstellar” Space Hub, a first-ever digital initiative supporting a film on a Google domain at g.co/interstellar. As the official website for the film, the “Intestellar” Space Hub features a Space Hunt content discovery feature and a movie ticket purchasing function, as well as links to a Solar System Builder app available via Google Play.
Nolan is working with Google to deliver information about the various film format experiences provided by movie exhibitors. This initiative will provide moviegoers with in-depth information about the distinctions between 70mm, 35mm, 70mm IMAX film and digital projection, as well as 4k digital and digital motion picture viewing.
After audiences have seen the film, they will be encouraged to offer feedback directly to Paramount via the Space Hub.
Said “Interstellar” producer Emma Thomas, “Having the power of Google behind our efforts to inform the audience and enhance their experience of ‘Interstellar’ is an exciting new development in the relationship between filmmakers and audiences. Google has provided the ultimate Hub for the theatrical experience, and now, for the first time ever, there is a mechanism for audiences to give direct feedback to the studio about the quality of the technical presentation.”
The companies will also collaborate on a Time Capsule project that compiles user- generated content into a short film that will showcase and capture the magic of the current human experience on Earth. This project, curated by Google Play and Nolan, will be available early next year.
The cast is also set to participate in a live Google+ Hangout on Air, to talk directly with fans about the release of the film.
Additionally, in mid-October, Google for Education will deliver its first-ever, movie-themed lesson plans, exciting students at thousands of schools across the country about the math and science that served as the inspiration for the film.
Said Brian Irving, global head of marketing for Google Play, “‘Interstellar’ is one of the most highly anticipated films of this year, and we couldn’t be more thrilled to partner with Paramount and Christopher Nolan to bring the movie to life for fans around the world. Google is excited to help our studio partners develop innovative marketing programs that support the lifecycle of their films.”
Commented Megan Colligan, president of worldwide distribution and marketing for Paramount Pictures, “Google is at the forefront of exploring the unknown and seeking new information, two major themes in director Christopher Nolan’s film. We are excited that ‘Interstellar’ is the focus of Google’s continued innovation as we present this incredible film to audiences around the globe.”
“Interstellar” stars Matthew McConaughey, Anne Hathaway, Jessica Chastain, Bill Irwin, Ellen Burstyn, John Lithgow and Michael Caine. With time on Earth coming to an end, a team of explorers undertakes the most important mission in human history: traveling beyond this galaxy to discover whether mankind has a future among the stars. Directed by Christopher Nolan, written by Jonathan Nolan and Christopher Nolan, and produced by Emma Thomas, Christopher Nolan and Lynda Obst.
“Interstellar” opens in select locations on November 5 and in theaters everywhere on November 7.
“Scandal” cast will reunite for online script reading for hurricane relief in western North Carolina
The cast of ABC's hit political drama "Scandal" may need to brush up on their snappy, speedy delivery known as "Scandal-pace," because they're reuniting for a good cause. Its stars including Kerry Washington, Tony Goldwyn and Bellamy Young will take part in a live virtual script reading on Nov. 17 to raise money for hurricane relief in western North Carolina.
Beginning Friday, fans can go online and donate to reserve a spot for the online reading. Proceeds will benefit United Way of North Carolina. Everyone who donates will be able to take part in a virtual pre-event with the cast and Shonda Rhimes will give an introduction.
Additional guest stars will also be announced. The online fundraising platform Prizeo is also holding a contest where one person who donates online via their site will be selected to read a role from the script with the actors. The winner should not worry about the "Scandal"-pace, assured Young over Zoom.
"Whomever the lucky reader is can read at whatever pace they want," she said.
Young, who played Mellie Young, the first lady and later Republican presidential nominee on "Scandal," was born and raised in Asheville, North Carolina. She came up with the idea for the effort with a friend and took it to her fellow "Scandal" actors, who all jumped on board. Young said this is the first script reading the cast has all done together since the show ended after seven seasons in 2018.
Which episode they will be reading has not been announced yet.
Young said it's "been devastating" to see so many parts of her hometown badly damaged by Hurricane Helene, which ravaged western North Carolina one month ago.
To research the best use for donations, Young spoke with numerous political leaders, including North... Read More