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    Eleven expands creative department with 5 new hires

    By SHOOTUpdated:No Comments2147 Views
    Adriana Leite
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    Advertising agency Eleven has added five to its creative department: Adriana Leite, Jiangzi Tan, Sara Uhelski, Tiffany Scurlark, and Daniel Townsend. 

    Leite has joined as creative lead/senior copywriter out of Eleven’s San Francisco office. Leite will bring her experience working with brands including HP, Instagram, and Volkswagen following various copywriting roles at F/Nazca Saatchi & Saatchi, Sid Lee NY, and Victors & Spoils.

    Tan has joined as associate creative director/art designer out of Eleven’s San Francisco office. With experience at Funworks, mcgarrybowen, and ARGONAUT, Tan has worked on various brands such as ESPN, Netflix, and Electronic Arts.

    Scurlark has joined Eleven as sr. copywriter in New York. Prior to joining Eleven, Scurlark held positions at Giant Spoon and Digitas, working with brands including Budweiser, BlackRock, Volvo, and Netflix. 

    Uhelski will be joining the agency as a sr. copywriter, working in the San Francisco office. Uhelski has worked on clients including IKEA, Hyatt, Dole, and StubHub during her time at Pereira & O’Dell and TBWA São Paulo.

    Townsend will serve as junior designer/art director at Eleven in San Francisco. Townsend is a graduate of the Miami Ad School and SCAD (Savannah College of Art and Design).

    Eleven’s chief creative officer Mike McKay selected the five new appointees for their creative potential, cultural knowledge, and cultural fit at Eleven. Eleven’s five newest employees will work on an assortment of agency clients, including Casper, Kraken Rum, Electrify America, and Samsung.

    “Currently, Eleven has a strong pipeline of creative work for 2021—and we’re continuing to foster a team that not only provides clients with excellent creative, but also cultural relevance,” said McKay. “It’s one thing for an agency to create appealing campaigns for brands, but we’re taking them further by tapping into societal conversations to ensure consumer engagement.” 

    Eleven’s roster includes upcoming creative work for clients like Kraken Rum, Casper, Electrify America, Pella and more—as the 22-year-old agency continues to build its capabilities, client portfolio, and geographic locations, which includes shops in Chicago and New York.

    Tags:Adriana LeiteDaniel TownsendElevenJiangzi TanSara Uhelski



    Ex-OpenAI engineer who raised legal concerns about the technology he helped build has died

    Saturday, December 21, 2024
    Suchir Balaji poses for a photo in Hawaii in 2018. Balaji was a former OpenAI engineer and whistleblower who died in November 2024. (Balaji Ramamurthy via AP)

    Suchir Balaji, a former OpenAI engineer and whistleblower who helped train the artificial intelligence systems behind ChatGPT and later said he believed those practices violated copyright law, has died, according to his parents and San Francisco officials. He was 26.

    Balaji worked at OpenAI for nearly four years before quitting in August. He was well-regarded by colleagues at the San Francisco company, where a co-founder this week called him one of OpenAI's strongest contributors who was essential to developing some of its products.

    "We are devastated to learn of this incredibly sad news and our hearts go out to Suchir's loved ones during this difficult time," said a statement from OpenAI.

    Balaji was found dead in his San Francisco apartment on Nov. 26 in what police said "appeared to be a suicide. No evidence of foul play was found during the initial investigation." The city's chief medical examiner's office confirmed the manner of death to be suicide.

    His parents Poornima Ramarao and Balaji Ramamurthy said they are still seeking answers, describing their son as a "happy, smart and brave young man" who loved to hike and recently returned from a trip with friends.

    Balaji grew up in the San Francisco Bay Area and first arrived at the fledgling AI research lab for a 2018 summer internship while studying computer science at the University of California, Berkeley. He returned a few years later to work at OpenAI, where one of his first projects, called WebGPT, helped pave the way for ChatGPT.

    "Suchir's contributions to this project were essential, and it wouldn't have succeeded without him," said OpenAI co-founder John Schulman in a social media post memorializing Balaji. Schulman, who recruited Balaji to his team, said what... Read More

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