The AICE Awards, the annual competition for excellence in the postproduction arts, has expanded the number of categories for color grading entries, recognizing how the art and craft of color correction–and correspondingly, the work of colorists at its member post companies–play an increasingly important role in achieving clients’ and directors’ creative goals.
There are now three separate categories under the Craft heading that honor achievements in color grading: Color Grading (under :90), Color Grading (over :90) and Color Grading Music Videos.
“This is a change that everyone on the AICE Awards Committee is excited about,” said AICE executive director Rachelle Madden. “Many of our member companies offer highly skilled color talents to clients and the demands placed on colorists can vary widely, based on the length of a piece of content, it’s genre or its intent. We feel our new set of color categories will help us properly recognize achievements in these areas.”
The 2017 AICE Awards has made other category changes as well. It’s renamed and refocused both its Public Service and Broadcast Promotion categories to better reflect the nature of work in these areas. The Public Service category is now called Cause Marketing, as the concept of what defines a PSA has changed as marketers have sought to find more authentic ways to engage consumers via issues and causes they’re passionate about. And with the new Content Promotion and Trailers category, it opens the AICE Awards to work created for games and other entertainment forms, as well as feature film promos and trailer, too.
AICE categories now include the following:
EDITORIAL:
- Automotive
- Content Promotion and Trailers
- Comedy
- Dialogue/Monologue/Spoken Word
- Digital Content (under :90)
- Digital Content (over :90)
- Docu-Style
- Fashion/Beauty
- Montage
- Music Video
- National Campaign
- Region Campaign
- Online Campaign
- Cause Marketing
- Storytelling
- Under $50,000
CRAFT:
- Audio Mix
- Color Grading (under :90)
- Color Grading (over :90)
- Color Grading Music Videos
- Motion Design & Graphics
- Original Music
- Sound Design
- Visual Effects
In addition to these awards, all finalists in the AICE Awards will be included in chapter-focused categories that recognize the best work entered by companies in New York, L.A., Chicago, Detroit, Minneapolis, Texas, San Francisco, Toronto, Atlanta and Boston, regardless of whether it’s an editorial or craft entry.
The deadline for entering the AICE Awards is Monday, February 6. All entries must have first aired or been made public on some form of media channel between February 8, 2016 and February 5, 2017. Full descriptions of categories and entry requirements can be found here.
California governor signs law to protect children from social media addiction
California will make it illegal for social media platforms to knowingly provide addictive feeds to children without parental consent beginning in 2027 under a new law Democratic Gov. Gavin Newsom signed Friday.
California follows New York state, which passed a law earlier this year allowing parents to block their kids from getting social media posts suggested by a platform's algorithm. Utah has passed laws in recent years aimed at limiting children's access to social media, but they have faced challenges in court.
The California law will take effect in a state home to some of the largest technology companies in the world. Similar proposals have failed to pass in recent years, but Newsom signed a first-in-the-nation law in 2022 barring online platforms from using users' personal information in ways that could harm children. It is part of a growing push in states across the country to try to address the impacts of social media on the well-being of children.
"Every parent knows the harm social media addiction can inflict on their children — isolation from human contact, stress and anxiety, and endless hours wasted late into the night," Newsom said in a statement. "With this bill, California is helping protect children and teenagers from purposely designed features that feed these destructive habits."
The law bans platforms from sending notifications without permission from parents to minors between 12 a.m. and 6 a.m., and between 8 a.m. and 3 p.m. on weekdays from September through May, when children are typically in school. The legislation also makes platforms set children's accounts to private by default.
Opponents of the legislation say it could inadvertently prevent adults from accessing content if they cannot verify their... Read More