INNOCEAN USA has promoted Jeremy Asselin to SVP, managing director on the Hyundai North America account where he will oversee all operations of the business.
Formerly VP, group account director on Hyundai, Asselin was serving as the interim SVP, managing director for the last six months while the agency searched externally to fill the position. During this time, he led with distinction, forged a strong partnership with Hyundai clients and streamlined efficiencies and operations among the team. Under his leadership, the agency has been able to sharpen brand positioning and increase creative output.
“Jeremy’s ability to foster an environment that is both stable and embraces our Explorer mindset has been pivotal in identifying ways to modernize and evolve the agency workflow to better serve the Hyundai brand–it was clear to me that he is the perfect candidate for the position,” said INNOCEAN USA CEO Steve Jun.
