Odysseus Arms has added three artisans to its creative team: art directors Luisa Betancourt and Jarrod Gustin, and copywriter Clémence Pluche.

Betancourt joins Odysseus Arms from Eleven, where she was art director/designer for the past year, and junior designer before that, working with clients including Apple, Oakley, Dignity Health and the 3% Conference. Originally from Venezuela, Betancourt speaks English, Spanish and French. She studied at Miami Dade before earning a bachelor’s degree in graphic design from Academy of Art University. 

Gustin relocates to San Francisco from Minneapolis, where he was most recently art director for independent agency Solve for nearly two years. During his tenure, Gustin worked with brands including GMC, American Standard and Abu Dhabi Commercial Bank. He cut his teeth in the ad world at Victors & Spoils after spending time in London working in fashion PR. 

Pluche arrives from Eleven, where she was copywriter for the past year and a half, working with clients including Google, Oakley, Columbus Meats, Dignity Health and Julep. Previously, she was art director for Off The Cuff Magazine, Boston University’s fashion and art publication. Pluche is a French national from the Bordeaux region, who earned a bachelor’s degree in advertising from Boston University.