- Wednesday, Mar. 1, 2017
- NEW YORK
Sophie Gold has joined Quietman as executive producer and partner. She brings with her directors Brendan Beachman, Justin Coit and visual storyteller Gerald McMorrow.
A native of London, Gold has experience leading teams across multiple territories, with a track record for elevating businesses on both coasts. Most recently, Gold was EP/director of business development at Moondog where she helped to build its production arm and to establish its creative division.
Quietman EP/partner Carey Gattyan said, “With the current climate of our industry, everybody has to throw their hat into the ring and be aggressive and strong. I am consistently impressed by Sophie’s incredible work ethic and how she puts her own brand out there. I know Sophie’s strength in marketing and branding will raise Quietman’s profile even further.”
Gold related, “I so admire the vision that Carey Gattyan and [Quietman founder/creative director] Johnnie Semerad have for the company, which comes to life in the high caliber of production work and polish that they always deliver.”
Founded in 1996 as a high-end VFX company, Quietman has evolved into a creatively integrated shop that covers the gamut of production and postproduction services. With the same core group of creative and production executives overseeing all disciplines, the Quietman team is able to craft content at all stages: from concept and design, high-end production, to editorial and finishing.
Recently Quietman tackled the rebranding of Pepsi Zero Sugar for broadcast and social platforms, producing the spots from start to finish. Quietman also handled the VFX and 3D animation leading up to Lady Gaga’s Super Bowl performance sponsored by Pepsi, along with creating new social content for Lays and handling the entirety of Matcha Love’s first-ever campaign. Meanwhile Gold recently produced several commercials for Nissan’s partnership with the Star Wars franchise in support of the film Rogue One: A Star Wars Story.