CP+B has hired KT Thayer as creative director in its Boulder office where he will work on a variety of accounts.

He comes over from ViTRO in San Diego where he spent the past 14 years, most recently as executive creative director. Best known for work on ASICS athletics, Taylor Guitars and Newcastle Brown Ale, Thayer has been recognized by various award shows including Cannes, Communication Arts, The One Show, Kelly Awards and Webby Awards. He has also judged Communication Arts, Kelly Awards and The Show in Minneapolis. While having spent the majority of his career in San Diego, Thayer will be returning to Boulder where he received his undergraduate degree from the University of Colorado, before getting his MS in advertising from Virginia Commonwealth University.
 
“CP+B has always been known for swinging for the fences and right now the agency seems to have a special kind of momentum,” said Thayer. “I’m really excited to be a part of where (chief creative officer) Ralph Watson is taking things creatively in Boulder.”