Independent creative agency Zambezi has named Josie Brown as its first executive director of marketing and business development. The move follows a steady stream of new business wins for Zambezi, which has recently been named lead creative agency for Cox Automotive and The Venetian, whose properties include The Palazzo in Las Vegas.
 
Brown brings 14 years of account management and business development leadership to the role. She joins the agency leadership team and is tasked with optimizing the agency’s ability to manage an increase in high-value opportunities. Brown will be reporting directly to Chris Raih, founder & CEO of Zambezi.
 
Previously, Brown was partner, head of business development at Omelet where she led efforts to land several new clients during her tenure, including The Pokémon Company, Amazon, Ubisoft, SquareEnix, NBC Bravo, Gardein and Orbit Baby. Other accounts she supported include AT&T, Moet & Chandon and Lenovo. In 2015, Brown negotiated Omelet’s first Super Bowl content for Pokémon during Super Bowl 50. The campaign, “Train on,” drew more than 20 million views on YouTube.
 
A New Zealand native, Brown spent eight of the past 12 years in the United Kingdom and previously held Account Director positions at London agencies; McCann Erickson, Saatchi & Saatchi, and RKCR/Y&R--and across global businesses including, Revlon, L’Oreal Paris and Colgate.