- Tuesday, Jan. 10, 2017
- BOULDER, Colo.
11 Dollar Bill (11DB), a full-service, award-winning postproduction company based in Chicago, has recently opened shop in Boulder, Colorado. Boasting full offline and online editorial, 4k color, high-end visual effects, motion graphics, 3D animation and VR/AR capabilities, 11DB is already partnering with brands, agencies and production companies throughout the region and beyond.
The new office is one block off Pearl Street in downtown Boulder and sits in the shadows of the beautiful Flatirons. Partner and CCO Christian Robins and managing director Lisa Effress oversee the facility.
“We feel perfectly at home in the creative culture of Boulder, and the geography allows us to service an entire swath of the U.S. that we’re guessing just might be craving an escape from the major cities for a few days or weeks to work on a project,” said Robins.
Robins has been part of the core team at 11 Dollar Bill for 16 years and recently relocated to Boulder from Chicago. He personally offers skills in design, editorial, motion graphics and creative consultation and is backed by a versatile team of locals and Chicagoans to serve any postproduction need.
Effress is a highly accomplished former agency executive producer whose experience extends to shops such as Crispin Porter + Bogusky, TBWA\Chiat\Day, Agency Inside at Intel Corporation, and Peterson Milla Hooks. She is best known for producing work for brands such as Gatorade, GAP, Visa, Target, Windows Phone, Hulu, The Climate Reality Project and Microsoft. She is also co-founder of the branded content engine F. Yeah & Associates in Boulder.
“Creating content in the digital age is a challenge that requires new ways of thinking and understanding the many forms that content can take—and all that it can do. Our job is to be as much a part of the creative process from beginning to end as partners can imagine, and to offer a wide range of innovative solutions to make ideas reality,” explained Effress. “Brands need fresh, relevant content now more than ever before, and we are here to help them fill that pipeline in the most compelling ways possible.”