• Thursday, Jul. 20, 2017
Brandon Murphy named president, Richard Ward upped to chairman/CEO of 22squared
Brandon Murphy
  • ATLANTA
  • --

22squared, a national independent agency, has named Brandon Murphy to serve as its president while elevating Richard Ward to the new role of chairman and CEO. Murphy is currently chief client officer and Ward is president and CEO. Over the past decade, 22squared has tripled in size and expanded clients, employees, service offerings and revenue. 22squared currently has full-service, dual-headquarter offices in Atlanta and Tampa. 
 
Ward joined the agency in 2006 as president and CEO, and has been a key visionary and growth-driver since that time. He stated, “Our agency is recognized for our unique culture and thoughtful, methodic, strategic transitions. Unlike most agencies, we take a very long view of our business which facilitates the lost art of growing and grooming leaders from within an organization. For the past 12 years Brandon has held leadership positions in every department in the agency, and earned both the loyalty and passionate commitment of our staff. This is the perfect next move for Brandon, at precisely the right time for 22squared.”
 
Murphy has a unique agency career pedigree, rising though the strategy department ranks at Campbell-Ewald/Detroit, and subsequently joining 22squared (branded as WestWayne), in 2005 as SVP, strategy director. Murphy was involved in the repositioning and renaming of the agency as 22squared in 2007. He has worked in all corners of the agency, leading the strategy, analytics, account management, content marketing and media departments.
 
Murphy has been instrumental in 22squared’s growth. On the brand side, he helped position client Buffalo Wild Wings as the ultimate social experience for sports fans with the resulting campaign, ‘Overtime,’ which propelled the brand from a regional wing-joint to the nation’s fastest growing casual dining restaurant. Murphy also oversaw planning efforts on the Effie award-winning campaigns for American Standard and Costa Rica Tourism, and the evergreen campaigns 22squared produces year after year for legacy client, Publix Super Markets.


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