In the same way that everyone has seen a pigeon—but no one has ever seen a baby pigeon—everyone knows at…
Browsing: POV (Perspective)
Editor’s Note: After 28 years in advertising—the last 11 at D’Arcy Masius Benton & Bow-les—Ric Anello is retiring from the…
Mark Twain once remarked that when he was a boy of 14, his father was so ignorant, he could hardly…
AGENCIES: J. Walter Thompson, Detroit, and Ogilvy & Mather, Dearborn, Mich. CLIENT: Ford Motor Company. TIMELINE: First call to airing…
This week’s "Your Shot" is excerpted from a keynote address delivered at the Myers Conference, a two-day gathering to discuss…
It’s been a thrilling ride, this last decade or so, in terms of the sweeping changes in our industry. And…
You’d have to live on Pluto to not know about the phenomenal popularity of Who Wants To Be A Millionaire,…
Do you remember the old TV commercial for Memorex, in which the question was asked: "Is it live or is…
Convergence is the buzz word du jour in media circles. But what does convergence mean for those of us who…
At approximately 9:47 on June 29, Scott Fessler, Katsin/Loeb’s creative assistant, ambled up to me and murmured, "I think we…