How often have you heard a great piece of music on a spot and said, "I know that song …"?…
Browsing: POV (Perspective)
These are trying times in the commercial music biz. There are fewer fun units and the jitter level has hit…
Friday, March 8, 2002. Today adweekmail@ reported, and I quote, "Omnicom Media Group is incorporating its estimated $1.6 billion-plus PentaCom…
What a thrill it was to watch NBC’s broadcast coverage as the best and the most determined athletes from the…
This is the real beginning for interactive advertising: That’s what I believe. What we’ve seen so far has been like…
What’s the expression, "If it works, don’t fix it." So what happens when "It doesn’t work anymore? Just keep going?"This…
As a former agency creative, for me the scenario was all too familiar: Everyone was sitting around a monitor discussing…
In looking at the Super Bowl, I was glad to see the return of comedy. It’s OK to laugh again—even…
There’s more to the relationship between the United Kingdom and the United States than language—especially in the digital visual effects…
Your reel is your past, present and future. A director is chosen through a complicated, labyrinthine process. During the past…