The landscape of production methods has continued to change in recent years, and the search for that elusive voice is…
Browsing: POV (Perspective)
With the ad industry going through trying times in recent years (caused by the strike, 9/11, a poor economy and…
With today’s commercials having more visual effects and less time for prep, pre-visualization is key to the success of the…
A revolution is afoot in commercial post- production—a revolution in color correction. Like all insurrections, this one is a challenge…
A lot of you didn’t get to know Sandy Vogel, so we’ll try to tell you something about who she…
Of all the guides to the 2004 NAB convention this week in Las Vegas, you have just started to read…
Okay, here’s a question for you: Are we or are we not in the 21st century? If you want to…
Having worked as a creative director on various accounts, it was quite refreshing to head off and start our own…
There is a famous maxim that says that when the economy’s on the upswing, women’s hemlines rise. Perhaps the same…
While there may be some debate about whether or not Osama is dead, if you read the marketing and business…