Browsing: POV (Perspective)

You might ask, “How do I know this?” Through my own personal research, of course. It all goes back…

YES! YES! YES! The fun was back big time this year. I know, the economy sucks, the work sucks, the…

This week Simpson Films hosted a sneak preview of where spot production is heading. The event featured a compelling look…

The entry period has opened for the Hollywood Production Alliance’s (HPA) fourth annual J. Michael Brinkman Scholarship and Mentoring Fund.…

Q. What’s changed in visual effects, design and animation for advertising?A: Almost everything has but nothing is different. When I…

Despite executive branch reassurances to the contrary, it sure feels like a recession. Our clients are worried about slowing sales…

Last week, the burgeoning advertising community of the MENA countries (Middle East, North Africa), along with a healthy dosage of…

My daughter just learned how to share. She’s one. After a year of being entirely on the receiving end of…

The digital marketing landscape is rapidly changing. Consumers are less loyal to brands and more trusting of one another as…

In the last few years a growing number of projects have been produced in Latin America. This is due to…